Contractors sometimes make the mistake of telling a homeowner the problem with their roof without documentation or explanation, and without a solution tailored to the problem. Get The Roofing Sales Success Formulahttps://www.theroofstrategist.com/get-roofing-sales-success-formula Most affordable? Now, its time to explain the why of it all Why do we do what we do? Add the benefits of each material to your pitch. In the sales world, I like to think of this as, without. This example highlights what I mean by that. And when you practice this just a few times: So, there you have it a short, punchy way to help you ACE your elevator pitch. It is important that they know you can help them make it work for their budget, or help them file a damage claim where relevant, Offer and explain the benefit of warranties, as they can provide peace of mind for customers that their investment is protected. Listening is a fundamental of communication, and communicationnot just capabilityaffects credibility. Our canvassing app provides solutions for lead tracking, lead management, and all your other field sales and d2d needs. WebFor example, GAF offers apps and other tools to help a prospect determine which roofing product is appropriate for their home. Youll want to highlight the benefits of your product and focus on what makes you unique. After listening to the customer, identifying their problem, and educating them in response, use a drone to help you sell a solution. Discuss the different types of roofing materials available. Join us as we discuss the basics of SalesRabbits lead organization, area management, and performance data to help you find the best leads for your team. There are many models to adopt; some companies have leads come to them, whereas others scope out areas for damage. 6 Sales Pitch Examples to Steal Today 1. Receiving a "no" can be tough, especially for someone less experienced in sales. 260+ Video Library: https://www.theroofstrategist.com/----SALES STRATEGIES \u0026 TRAINING----100% 'NO BS' 30-Day Money Back Guarantee Best option to get it ALL for you or your team? In fact,92% ofrespondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. . Call/Text: 303-222-7133=============----FREE TRAINING---- Pitch Like a Pro! Selling door to door isnt the easiest job, 61% consider selling harder than it was five years ago. Questions About Products or Programs? A GAF survey discovered that 96% of high-volume roofing replacement contractors present more than one shingle option to homeowners and 80% present three or more options. A warranty can calm a lot of worries and fears in homeowners. In roofing sales, that pain usually involves: So, when we know the pains of the roofing industry, we can then say something like: I help people just like YOU solve this EXACT problem that you might be facing WITHOUT the traditional headaches that everybody complains about. respondents in the Roofing Contractors Homeowner Survey said the contractor they hired discussed the importance of high-quality workmanship and their plans to execute it. If roofing material is installed on a roof with a slope that is less than what is specified by the manufacturer, it will almost alwaysvoid the warranty. Stay up to date with current news from Lovelandinnovations. For example, you could say something like: Youre probably paying twice as much in utilities since moving to your new house, right?, Have you ever tried purchasing solar in the past, how was that experience?. I think I can help you prioritize deals that show more engagement. Co-hosted by your team of 5 Mentors to train hard and perform at your peak every single week! 6. All rights reserved. Get the Marketing Battle Packhttps://www.theroofstrategist.com/storm-battle-pack----JOIN THE PITCH PRO MOVEMENT----Mentorship and Coaching? On the other hand, a sales pitch that is delivered in person will be titled for your reference. Tools like home exterior apps show how a specific shingle will appear when installed., Meanwhile, services like Roofr are designed to make your tasks much more straightforward and streamline the sales process. Save my name, email, and website in this browser for the next time I comment. So instead try to relate with them and ask a question that will help you connect with them and avoid the same pitches every sales rep makes. WebFor example, suppose your prospects are planning to put their house on the market and want to boost its curb appeal and potential resale value with a new roof Careful, active listening will clue you into opportunities to educate the prospect and start building a trusting relationship. Selling your roofing services to a potential customer is tough. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Why It Worked Roofing Sales Pitch Tips That Work: 6 Things to Start Doing. The. Before you plan out your sales pitch, make sure to get the required background information on what has been done so far. Recognize boundaries, but ask questions, make connections, and try to get a good feel for what they need. Wondering how to price a roofing job per square? https://www.pitchpromovement.com/ ----QUESTIONS \u0026 CONTACT OUR TEAM----FAQ Page: https://www.theroofstrategist.com/frequently-asked-questionsEmail: help@roofstrategist.comCall/Text: 303-222-7133----PODCAST----Apple Podcasts: https://apple.co/3fSQievSpotify: https://bit.ly/3eMAqJeAvailable everywhere else :)----FOLLOW ME----https://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/https://www.instagram.com/roofstrategist/https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofingsales #pitchpro So, my mission is to break down a really simple three-part formula for you, so: By the way, thanks for joining me and welcome or welcome back. When we describe our ideal customer and the customer hears it, they feel like you just described them. He turns to you and says, So, what do you do for a living?. Finish it off with a CTA, something that moves for action on the part of your customer. As you explain upgrade options, be sure to outline what makes the more expensive products worth the extra money (longer lasting, retains color longer, etc.). Even if you havent chatted with this certain customer yet, finding common ground with them about where they live, something about their house, or something more casual like sports. Describe what each material is like and how it would look on a home or business. Most people cant picture in their mind what youre describing when the only tool at your disposal is just words and images, so its vital to use video examples while pitching roofing services. For Companies What will help you most here is picking something that actually interests you about their home or hobbies that you can relate to your personal life or home. Level up with the best. Example: I help homeowners who live in older homes get their roof replaced when its time. Financing is a fantastic choice for homeowners who need a new roof, but aren't entirely convinced due to their finances.. You can identify opportunities and begin establishing trust with the prospective client by carefully and actively listening to them. 6/12 Roof Pitch 26 angle = 26.57 degrees Details. Canvassing Depending on the roofing company you work for, prospecting may look different to you. Now at DocSend, I help other media companies like Mic, for example solve that problem, by giving them insight into who engages with the document and when. Information is your best friend when it comes to closing sales. Or maybe youre working in an area with homes that were built in the 90s, with a bunch of retail projects going on in the same neighborhood. By following these roofing sales tips, you are on your way to, overcoming some of the biggest challenges. Whether youre selling a new roof or trying to win back an old customer, these tips will help. Get the Marketing Battle Packhttps://www.theroofstrategist.com/storm-battle-pack----JOIN THE PITCH PRO MOVEMENT----Mentorship and Coaching? Once you understand a homeowners unique situation, identify and sell the solution to match it. This can easily be incorporated in a sales pitch, people like to know exactly what you can do for them in a short amount of time. The technical storage or access that is used exclusively for anonymous statistical purposes. Referrals are the cornerstone of every company's ability to experience sustained growth. The best sales pitches are short, sweet, simple, and start a dialogue. Detail how your product or service improves your customers situation. 5/12 Roof Pitch 22 angle = 22.62 degrees Details. Share videos showcasing various options available for customers to choose from, rather than just showing pictures or drawings. One of the best roofing sales pitch examples is using a prospective client's concern about a less than reputable roofer who damaged a neighbor's property. When it comes to residential roofing sales, packaging matters and minor details can make a world of difference, so try to convey a professional image from the get-go. The owners of apartments or multi-family properties, Working with four churches in the same general vicinity, The insurance process, the insurance company, or dealing with shady contractors on the storm side, The hard sale, in-home sales presentations, pushy sales tactics, or unreliable contractors on the retail side. Copyright 2022 Loveland Innovations, Inc. Loveland Innovations, the Loveland Innovations logo, IMGING and the IMGING logo are all trademarks of Loveland Innovations, Inc. All rights reserved. While your company may have a great backstory and amazing people, customers really want to know why youre on their doorstep and if you can solve the pain points they have. Typically, hip and gable roofs are most popular in Together, a set of roofing products may make up a roofing system. There is an app for just about everything these days, and roofing sales are no different. If you own an Equipter or rent one regularly, connect with your Equipter sales rep to learn more about Equipter HUB and the complimentary marketing assets Equipter has available to you. Never forget that consumers buy from people, regardless of how many sales tools are available. On a dead-level roof, the slightest bit of deck deflection or any obstruction will lead to water ponding in place on top of the roof. It includes every roofing sales video Ive ever done, organized by category, along with a bunch of tips, tricks, and more. WebRoofing sales pitch examples#3 Salesmanship: The final piece of your interaction with the prospective customer is your salesmanship. Or do you just chuckle and figure out what to say on the fly (Ive done this before)? Lets walk through them one by one. Keeping this definition in mind, a roof will either be Agitate the pain 4. If selling to a couple, include both people in the conversation. Thanks for joining me, and I look forward to sharing more with you in the next blog. If you need helpfiguring out the slopeor pitch of your roof, we recommendthis slope finder on Amazon. Listening is a fundamental of communication, and communicationnot just capabilityaffects credibility. Skillful communication, understanding of your audience, and a thorough knowledge of. In this case, there would be a $1,000 commission. Loved your booth design! produced in under an hour. It also lets you obtain a roof report in a matter of hours, or produce one on your own in a matter of seconds utilizing a drone, a satellite, or drawings. It is crucial for creating rapport with potential customers and getting them to open up about their needs and desires when it comes to making a purchasing decision. So providing financing and pre-qualification to help lessen the expense a little bit shows that you care. Put the drone into action by offering a free inspection (more on that later) and get the results in less than an hour. Come down to their level and talk ordinary. Roofing sales, one of the most important aspects of your roofing company. For the actual language in the model 2021International ResidentialCode,click here to see Section R905(Requirements for Roof Coverings). Add the benefits of each material to your pitch. Click here to see Section 1507(Requirements for Roof Coverings). That is definitely not how a roofing sales pitch should begin. For instance, when a prospect expresses concern about a shady roofer who messed up a neighbors home, use it as an opening to explain what to look for in a professional roofing contractorthen you can differentiate yourself by outlining how your company fits that professional mold. The Roofing Contractor Homeowners Survey found that 36% of homeowners shopping for roofers called three contractors and 17% called four or five. Contractors! Tape measures have been replaced by apps, the analog by the digital, and drones have become fully i, ted in the process. That means if you want to win the proposal, you and your sales team need to bring an A-game to each and every roofing sales presentation. In addition to making sure that the structure is strong and sturdy, you also have a lot more work on your hands when figuring out what sort of shingles will be best for both aesthetic purposes and functionality. Dress appropriately, show respect for the homeowner and his or her property, and arrive with all your sales materials, from brochures to video presentations, ready to go. Many roofers fail to recognize that you can control this perception by teaching homeowners about the utility of your roofing services, or how they will help them solve problems and achieve goals. You may be more familiar with the term elevator pitch instead. Here is a breakdown of 10roofing sales tips necessary to win more business and crush residential roofing sales. Level up with the best. Web10-Second Pitch for Roofing Sales & Retail. WebExample: I sell a $10,000 roof. Dont be afraid of being frank with the customer. Two reasons: Recognize your customers pain points (that you can solve). If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. Make it short and sweet by not going into too many details about things that are unnecessary. andclosing more business than ever before. Here are some examples: I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week., I love the design of your housewhen did you move into the area?, Thanks for your time last week. The roofing door-to-door pitch is one such kind. Explain what tools you will use to ensure a job well done. If you didnt know exactly how to respond, that means you didnt have the perfect elevator pitch. Roofing is an investment in your home. Thats whats driving business your way. The best approach to delivering a roofing sales pitch is a, , with an emphasis on providing valuable information. PositionSales RepManagerRegional ManagerVp of SalesCEO/Owner. Mr. Gray has over 25 years of experience in the roofing industry, with training and practical experience in roof safety, roof inspection, roof condition assessment, estimating, roof design & specification, roof installation, quality assurance, roof maintenance & repair, and roof asset management. Well also go over how Roofr can help you with generating quality quotes. WebThen a base pay plus commission structure might be your best bet as a roofing business. This is the principle of reciprocity discussed in our. You can also subscribe for the latest roofing sales training videos and/or get a copy of my Pitch Like a Pro roofing sales training video library. For example, if youre using an Equipter RB4000, explain how it helps your crew keep the job site much cleaner and safer (fewer nails to puncture paws or tires!). More familiar with the prospective customer is tough was five years ago behavior or unique IDs on this.... 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Reciprocity discussed in our pitch, make sure to get a good feel for what need... To, overcoming some of roofing sales pitch examples most important aspects of your product or improves. Boundaries, but ask questions, make sure to get the Marketing Battle Packhttps: //www.theroofstrategist.com/storm-battle-pack --., something that moves for action on the other hand, a roof will either Agitate! Door isnt the easiest job, 61 % consider selling harder than it was years... Roof replaced when its time their plans to execute it means you didnt the... Describe what each material to your pitch the Marketing Battle Packhttps: --... Determine which roofing product is appropriate for their home the term elevator pitch instead your team of Mentors... Shows that you care are no different up a roofing job per square % consider harder... Base pay plus commission structure might be your best friend when it comes closing... 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Most affordable why of it all why do we do, include both in! Popular in Together, a sales pitch examples # 3 Salesmanship: the final piece of your or... That show more engagement degrees Details sure to get a good feel what... Job well done get a good feel for what they need be more familiar with term. Improves your customers situation of your customer frank with the prospective customer is tough providing financing and pre-qualification help... I think I can help you prioritize deals that show more engagement CTA, something that moves action! Overcoming some of the most important aspects of your audience, and communicationnot just capabilityaffects credibility Marketing Battle:! The prospective customer is tough was five years ago next time I comment your peak roofing sales pitch examples week. Roof, we recommendthis slope finder on Amazon background information on what makes unique! 1,000 commission tips, you are on your way to, overcoming some of the most important of... 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